Providing Unlimited Possibilities

Over 20 years of helping real estate investors, entrepreneurs, and individuals achieve sustainable wealth and success by providing tailored strategies, expert guidance, and innovative solutions.

About REP Financial

Your Bridge Between Opportunity and Funding

REP Financial LLC exists to help real estate investors turn great opportunities into successful, funded projects.
Founded by Denise Webster, REP Financial brings together a rare blend of banking experience, customer service excellence, construction insight, and real estate funding strategy.

This unique combination allows us to understand the people, the property, and the project—giving investors a partner who supports them with clarity, strategy, and integrity at every step.

Our Story: Banking Beginnings to Real Estate Funding

Before Denise was walking job sites or advising investors, she began her career in banking and customer service. These early roles shaped her commitment to clear communication, financial transparency, and truly understanding clients’ needs.

Working in banking taught Denise how lenders evaluate risk, what financial obstacles borrowers face, and how crucial it is to have someone willing to guide clients through unfamiliar processes.  Customer service taught her empathy, patience, and the value of solutions that put people first.

Eventually, Denise moved from the banking counter to the construction world, becoming a renovation contractor and project manager. She learned the realities of budgeting, timelines, materials, and site management—and she saw firsthand how often good deals fall apart because the funding didn’t align with the investor’s vision.

She met investors who were skilled but overlooked.  Contractors who had the talent but not the capital.  Buyers who needed guidance, not judgment.

Denise stepped into that gap.

What began as helping a few colleagues secure financing became a mission: to help investors access the capital and guidance traditional lending often fails to provide.

That mission built REP Financial.

Today, Denise is known for blending her banking roots with real estate experience to create a funding process that is:

  • honest

  • strategic

  • relationship-driven

  • fast

  • investor-focused

  • grounded in real-world understanding

It’s a rare combination—and it’s why REP Financial has become a trusted partner for investors nationwide.

Who We Serve

REP Financial supports:

  • Fix & flip investors

  • BRRRR landlords and portfolio builders

  • Contractors becoming investors

  • Out-of-state investors

  • STR (short-term rental) buyers

  • First-time and seasoned developers

  • Entrepreneurs using real estate to build wealth

No matter your experience level, we’re here to help you navigate the funding landscape with clarity and confidence.

What We Do

REP Financial is a private money loan brokerage and consulting firm—not a direct lender.
That means our loyalty is to you, not to one set of loan products.

We connect investors with:

  • Fix & Flip Loans

  • BRRRR / DSCR Loans

  • Rental Portfolio Loans

  • Bridge Financing

  • New Construction Loans

  • Gap Funding & Joint Venture Options

  • Creative Funding Strategies for Unusual Deals

Every investment opportunity is unique. Our role is to match your project with the right capital source—or combination of sources—to help it succeed.

Our Philosophy

Speed. Strategy. Simplicity. Transparency.

Real estate investing is complex enough; your funding process shouldn’t be.

We believe in:
✔ clear communication
✔ fast responses
✔ creative problem-solving
✔ personalized guidance
✔ transparency at every stage
✔ long-term partnership, not one-time transactions


Our Commitment to You

When you work with REP Financial, you can expect:

  • Honest feedback and realistic expectations

  • Access to multiple lenders and funding solutions

  • Protection of your information through secure, compliant processes

  • No upfront fees for access to loan programs

  • Support from someone who understands construction, investment, and lending

  • Advocacy for your interests—not the lenders

Your success is our success.

Let’s Build Something Great Together

Whether you’re preparing a purchase, exploring a BRRRR strategy, or structuring a large development project, we’re here to help.

📞 (800) 732-0585

🗓️ Schedule a Consultation: https://calendly.com/denisew-repfinancial